H2 is already here, and it’s the perfect moment to reflect on our successful H1. The past few months have been incredibly dynamic, not just at Rise but in our industry as well.
At Rise, we innovated by continuously investing in our technology and developing our AI algorithms. This helps our partners in overall revenue growth. Growing our customer base in EMEA was another big achievement, next to our investment in our in-app and CTV technology. But the cherry on top was meeting our partners and friends in many business trips and events, where we shared knowledge, built a community, and kicked-off partnerships.
Here’s a recap of our journey and achievements.
Innovation is at the heart of what we do at Rise. Our Data Science Team has made some significant advancements over the last 6 months. Enhancing our AI and ML capabilities enable us to optimize performance, offer more efficient experiences for our publishers, and provide more insights overall to improve the customer experience of our publishers.
We’ve been to lots of events, conferences and business trips in H1, both in the US and EMEA. These include major conferences, like Digiday Publishing Summit, Possible, PGC, GDC, and many more. Each gathering was an opportunity to connect face to face, meet old friends, and kick- off new partnerships.
For instance, our panel discussion at Cannes 2024 with HUMAN brought together industry leaders to discuss upcoming trends and future directions. These connections are vital as we continue to build a robust and supportive community around our shared goals.
In addition to enhancing our AI and ML capabilities, we’ve invested strategically in-app and Connected TV (CTV) technologies. Our vision is to offer our publishers a more coherent experience when choosing to work with Rise.
More end-users shift towards connected devices for their media consumption, therefore investing in in-app and CTV ensures that we stay ahead of the curve offering high-quality, engaging content that meets the evolving preferences of our audience.
Reflecting on the past few months, it’s clear that our efforts to connect, innovate, and invest strategically are yielding outstanding results. Our participation in numerous events has enriched our community and kicked-off new partnerships. The advancements in our technology underline our commitment to excellence and efficiency, while our investments in in-app and CTV technologies position us for future growth.
As we look forward, we remain dedicated to pushing the boundaries of innovation and building a strong, engaged community. Stay tuned for more updates and join us on this exciting journey. If you’re interested in collaborating or learning more, don’t hesitate to reach out.
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